Action is the Antidote to Fear

“Action is the antidote to fear.”

— Marie Forleo

Are you afraid of getting in front of the camera but know it’s the best move for your business. Or maybe you’ve been playing around with FB and IG Lives and want to figure out how to gain more traction from them. I’m going to get real with you, you don’t have to be a pro to make good video content. Sure, there’s a time and place to hire a professional, like your website homepage, ads or product demos. But technology today has made the tools for video creation more and more accessible. So let’s embrace it.

When the pandemic hit a few months back it became more and more clear that there was a need to help people improve their video presence. I realized this could be done with some simple planning and tweaks with the equipment you already have at home when used properly. I created a couple casual videos to improve your presence when video conferencing, then a friend suggested I create a course that covers ALL of the basics (thank you Lia Pinelli). Then💡 DING!

I’m here today to tell you that the course is LIVE. It was crucial for me to get it out ASAP during the pandemic, but the more I got into it, the more I realized that this is a new direction for video. DIY (do it yourself) and I think it's here to stay. Video needs consistent build up, it needs to grow beyond 1-2 great high-production videos a year. With the influx of content on social media, that 1 video will get buried quickly. You need to create content on a more regular basis to grab people's attention, drive them to your site and act NOW. It’s also an incredible way for your audience to get to know you (the brains behind your biz).

What's covered:

• Preparing your content

• Choosing a platform

• Setting up your tech
  (everything from which camera to use, setting up your backdrop, lighting, audio and more)

• Getting camera ready

So here it is:

30 Minutes to Quality Video.
It covers all of the basics and is delivered in an engaging video format. PLUS, each module is accompanied with a worksheet to help you put the course into action today.  If you already have a computer or a phone, you’re already half-way there!

All this for only $97 

And once you’re in, you’re in. I will keep you in the know with any course updates and materials we create along the way. PLUS, since you’re already an email subscriber, I will include a 30 minute video consult after completion of the course to answer any questions and help you optimize your setup.

So let me break this down once more and talk investment. Video production packages with Tabrizi Productions usually start around $2500. Ease into video for your business with this course at only $97. And if you need help with editing and branding your videos, there are à la carte services that I can offer you with along the way.

Are you ready to make the investment in yourself and create video content people actually want to watch?

If I haven’t convinced you enough, let me leave you with this quick case study that happened during the creation of this course:

OB Hospitalist Group wanted to create a video tool for their sales team to use since they were no longer able to travel to clients and meet in-person. They didn’t want their leads, prior to Covid-19, to dry up. So they called me! They wrote a script, I recommended a light and microphone for them to purchase (under $100), we selected a location in their home to shoot, and voila! The video turned out great! Then they handed it over to me for some final editing, branding and stock footage to make it look even more polished and professional. The process was seamless.

So quit being afraid of that camera and take action today!

The World Has Punched Us In The Face 😳

“The world has punched us in the face and yet it also needs our help.”

- Mike Michalowicz

WHOA! Right? I’ve spent the past 3 days hanging out with fellow bosses (virtually) at the Being Boss Conference and today’s keynote was Mike Michalowicz, author of Profit First and Clockwork. He said this twice today and I was like 🤯. With small businesses making 90% of the market, it is imperative that we do what we can and work together to come up on the right side when all of this is over.

From toilet paper shortages, to quarantine, from work from home schedules, to countless virtual happy hours, the past few weeks have given me a lot of time to reflect on my business and how I can help all of you. So I’ve put together some videos and information that you can start utilizing today!

Content Without A Camera
There has been a huge spike in social media usage during quarantine; now is NOT the time to slow down your Instagram presence! And as we all know, video is some of the most effective content you can post, as it’s eye catching and has a high retention rate. I’ve put together a quick video that shows you what can be done without ever leaving the house.

Conferencing With Class
How many video conference calls have you been on and you can’t see the other person’s face or can’t hear them? I put together 2 quick (and fun) videos that show you how to properly setup your webcam so you can ‘Conference with Class’. These tips also work great if you’re conducting FB Lives or IG Stories for your business.

Quick Tip

Are you training folks on using new systems to help with remote productivity?
Try using video screen capture!
If you’re trying to teach coworkers a new function within Asana, Slack, Zoom, etc. Instead of a time-consuming training or multiple conference calls, take a screen capture video demoing it with narration.

- If you’re on a Mac, video screen capture is really easy in Quicktime. 

- If you’re using a PC, Android or iPad, here’s several options worth looking at.

Now you have documentation that can be shared with others, saving time indefinitely!

Stay Safe and Be Well Friends ❤️

Client Spotlight: Velodyne Lidar at the Consumer Electronics Show

The 2019 Consumer Electronics Show (CES) was held this January in Las Vegas, Nevada. With over 4,400 different companies there showcasing their latest and flashiest designs, it was probably the closest I’ve ever been to peering into the future.

Tabrizi Productions was asked to accompany our client, Velodyne Lidar, and produce a series of event videos as the company showed off their suite of cameras and lidar technology that’s leading the way in autonomous vehicle development and deployment.

In a previous post, I highlighted Velodyne’s partnership with MADD, working together on a mission to eliminate drug and alcohol related vehicle deaths by putting autonomous vehicles on the road. That goal is one step closer after it previous postwas announced at CES that automotive tech company Veoneer was just awarded a multi-billion dollar contract to begin advanced testing using Velodyne’s suite of lidar products.

These tests will be held at level four, which allows autonomous vehicles to carry non-employees, and, for the first time ever, level five where the car is so independent that there’s no steering wheel.

“This is a really big deal. This is the first of its kind,” said Velodyne Lidar’s Chief Operating Officer, Rick Tewell. “Only Velodyne Lidar has the design, has the array of products, and the manufacturing capability to service this market. Make no mistake, Velodyne Lidar is the only company that can do that today.”

Telling The Client’s Story Through Event Videos

During the four-day CES convention Tabrizi Productions shot hours of interviews, product demonstrations, press conferences and walkthroughs. The final product is a full suite of event videos we produced that Velodyne Lidar can use for marketing, social media, press coverage and more. Check them out below!

We exclusively covered Velodyne Lidar at CES 2019. Here's the complete album of content we created from the show.

Let Tabrizi Produce Your Event Videos

Do you have an upcoming event you want preserved on video? Whether it be corporate or casual, Tabrizi Productions has the talent and know-how to capture your story and vision through introductory, corporate, how to, event videos and more. Contact us today for a free consultation and let’s get the ball rolling!